VERONICKA

Grey Sheep

Location

treviso

University

iuav - university of venice - fashion design

VERONICA IS AN INDEPENDENT DESIGNER BORN AND BASED IN ITALY. SHE GRADUATED AT ACCADEMIA DEL LUSSO IN STYLISM AND AT IUAV, UNIVERSITY OF VENICE IN FASHION DESIGN.
SHE PRESENTED A MINI CAPSULE AT MICAM MILAN AND SHE WAS PUBLISHED IN LINEA PELLE CATALOGUE.
IN 2013 SHE WORKED AT SHOE FACTORY BALLIN AND AS TEACHER ASSISTANT AT IUAV FOR A LABORATORY OF ACCESSORIES PROJECT. IN 2014 SHE FOUNDED HER BRAND VERONICKA AND SHE BEGAN TO COLLABORATE WITH SOME CONCEPT STORE.
IN 2016 SHE OPENED A TEMPORARY SHOP IN CAMDEN TOWN, LONDON.

Latest Collection

UPSET

UPSET COLLECTION DRAWS ITS INSPIRATION FROM YAYOI KUSAMA'S WORKS, COMBINED WITH NAIF SURREALISM OF JOAN MIRO' AND WITH IMAGINARY WORLD OF FEDERICO HERERRO. ARCHETYPAL FORMS OF SPACE ARE MODIFIED AND SHAPED. CIRCLES, RECTANGLES, SQUARES AND TRIANGLES ARE THE PROTAGONISTS OF THE COLLECTION, FROM FLAT TO DEPTH, FROM SMALL TO XL FORMS. PLAIN AND CLEAN LINES THAT COMBINE SHARP SHAPES AND SOFT MATERIALS. PREDOMINANT COLOUR IS BLACK, FULL OF ESSENTIAL MEANINGS OF THE BRAND PHILOSOPHY, BUT SOMETIMES INTERRUPTED WITH GAUDY COLORS TO PLAY DOWN THE WHOLE. THE BAGS ARE ALL HANDCRAFTED WITH HIGH QUALITY LEATHERS AS PRIMARY MATERIAL.