GIU GIU

g i u g i u is the creative vision of Giuliana Leila Raggiani.

In 2008, Giuliana moved to New York to begin her studies at Parsons School of Design, and in 2010 completed the knitwear program at Central Saint Martins in London. After graduating in 2012 with a BFA in Fashion Design, Giuliana developed her own line "Giuliana Leila" for Anthropologie, under Linda Trau's Studio.

Through her studies, work experiences, travel, and yoga practice, Giuliana has developed her individual aesthetic in design; finding a balance between the tradition of craft and innovations of the future - the common thread woven through her work.

With a nostalgic point of view, it is a product of a unique lifestyle; Inspired by simplicity of natural textures, collage, travel and exploration, giu giu is a knitwear-focused label conveying the playful humor and offbeat freedom that life should embody, despite one’s age or gender.