When living in the 21st century where social media act like viruses where younger generations are heavily infected with a need for like or a tweet, the label wants to bring that virtual satisfaction back to reality. Whether it is physical or virtual interactions, they both become means to this seductive platform where people found themselves addicted to, unable to detach from even when they end up residing in-between realities. STUDIO COPULA is on the path of finding a cure for this social virus.