SAVAGE MIND

SAVAGE MIND

SHOHEI

PRESS RELEASE SS.20 Savage Mind

SHOHEI took inspiration by the structural anthropologist Claude Lévi-Strauss who introduced a dynamic global way of thinking with his book ‘Savage Mind’ by exploring the way of thinking of totemic cultures, which see the world in the big picture in opposite to the categorized mindset of western modern civilization. Claude Levi Strauss saw a renaissance in the totemic way of thinking in the industrial era.