Inspired by the alluring duality between the traditionalism of the Eastern culture and modernism, Panizsima was founded in 2001 in Istanbul.

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The brand express Nahide Alemdari's passion to create wearable stories that are a contemporary homage to the handcrafting tradition inherited from her family.

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Our journey has developed around the philosophy of providing a thrilling experience that is meticulously embroidered by combining fine-quality fabrics with timeless elegance.

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