"Be A Challenger"
We are born unequal, but through grit, we overcome and elevate. Inspired by Japanese manga "Shakariki!" and famous cyclist "Federi-co Bahamontes" (Eagle of Toledo), this season we travel on bikes. Cyclist clothing has been stagnant for years, so we shake up its silhouette. Not everyone gets to compete in Tour De France, or complete a "career triple," but everyone can chill like a "King Of Mountains."